Ask any business owner and they will tell you they provide great customer service but that’s not the same as delivering on a consistent customer experience. Think of a brand you love with how they make you feel from customer service to the online (website) or in-person retail experience. How we do business has changed [...]
Have you heard the statement "Content drives leads?" Well, it is certainly true and assuming you have an online presence you should be creating content that is relevant to your business, drives your objectives and attracts the ideal audience. Good content trumps all activities in my opinion because if you continue to put out content [...]
Blogging is a form of content marketing that helps you gain exposure online and attract your target audience who wants to do business with you. When you write content about a topic you are passionate about generally this is fairly easy, well that is as long as you remember to be authentic and share your [...]