content marketing

Lessons in Experiential Marketing While Grape Picking

Vineyard Offers a Lesson in Experiential Marketing Late this fall I volunteered to pick grapes during harvest time for a local winery. Not only did I have a great time but had a bunch of experiential marketing take-a-ways to share with you. I have always had an interest in wine. I love learning about how [...]

By | 2017-11-17T16:30:34+00:00 November 17th, 2017|Uncategorized|0 Comments

How Small Business Develops Top of Mind Marketing

How Small Business Develops Top of Mind Marketing With so many distractions for our attention, put yourself in the shoes of your customers or prospects – how do you gain and keep their attention with your marketing to stay top of mind? This article shares how small business develops top of mind marketing. Many of [...]

By | 2017-10-30T10:30:54+00:00 October 30th, 2017|Business development, Marketing Strategy & Ideas|Comments Off on How Small Business Develops Top of Mind Marketing

Are You Hiding Behind Your Website?

Being afraid of showing up in your marketing isn’t an excuse for hiding behind your website. Online marketing in many ways has done two things, made the introverts hide and the extroverts be loud and in your face! We need a website to attract our ideal prospects and provide them a way to learn from [...]

By | 2017-08-29T23:28:57+00:00 August 29th, 2017|Blogging, Business development, Business Marketing Articles|Comments Off on Are You Hiding Behind Your Website?

Marketing Trends for 2017

Image: Pexels Where will you be focusing your marketing efforts for the new year? Marketing trends for 2017 may already be on your radar, but before I list the ones I think you should stay on top of, let’s take a quick look back. According to inbound marketing expert Hubspot, the top three [...]

By | 2017-01-02T09:26:04+00:00 January 2nd, 2017|Marketing Strategy & Ideas|Comments Off on Marketing Trends for 2017

4 Ways to Educate, Connect & Engage Your Prospects

Content marketing has changed how we deliver our marketing messages. Long gone are the days when we pummel people with messages hoping to eventually get them to buy from us. Marketing has changed because how we do business has changed. As consumer’s we have access to more digitally driven data than ever before. Most often [...]

By | 2016-11-14T20:52:00+00:00 November 14th, 2016|Marketing Strategy & Ideas|Comments Off on 4 Ways to Educate, Connect & Engage Your Prospects

Content Marketing Strategy is yours Missing Ingredients

In today’s business world content marketing is what builds the trust and drives leads and ultimately sales. To understand content marketing, you need to understand how we do business has changed. All of us as consumers have digital access to all the information we need to make a buying decision. Think about the last time [...]

By | 2016-07-13T21:37:38+00:00 July 13th, 2016|Content, Uncategorized|Comments Off on Content Marketing Strategy is yours Missing Ingredients