Video is changing the world of business You see video in the newsfeeds of every social media platform and for good reason, it is easy to produce, share and consume. Here are 6 ways to use video in your marketing along with the tools to help you create and edit simply. Video Marketing as a [...]
Small businesses need to think like a media company and join the content marketing revolution. As I talk with small business owners, they all have a similar set of challenges, getting more awareness for their brand and selling more products or services. I believe in today’s business environment, incorporating a simple content marketing plan is [...]
How Small Business Develops Top of Mind Marketing With so many distractions for our attention, put yourself in the shoes of your customers or prospects – how do you gain and keep their attention with your marketing to stay top of mind? This article shares how small business develops top of mind marketing. Many of [...]
Being afraid of showing up in your marketing isn’t an excuse for hiding behind your website. Online marketing in many ways has done two things, made the introverts hide and the extroverts be loud and in your face! We need a website to attract our ideal prospects and provide them a way to learn from [...]
Ask any business owner and they will tell you they provide great customer service but that’s not the same as delivering on a consistent customer experience. Think of a brand you love with how they make you feel from customer service to the online (website) or in-person retail experience. How we do business has changed [...]
Are you writing a blog for your business? With over 42,000,000 blogs reported back in 2012 with an average of 25 billion pages viewed per month hard to imagine that most established businesses aren't writing content for a blog. It's fascinating to me that people blog for all sorts of reasons and topics. Some blog [...]
